Ready to Make a Great First Impression?
Hey boss — congratulations on starting your new business! You’re setting out to carve your own path, have more freedom, and live up to your greatest potential.
I’m sure you’re busy wearing all the hats as you prepare for launch. Or, perhaps you’ve already started but are ready to step things up!
Either way, you know you need to look the part to start gaining momentum. First impressions can make or break a startup. In a sea of competition, you need to stand out, prove yourself trustworthy, and look like the professional that you are… not only to potential clients, but also to vendors and referrers.
There are two ways to approach your brand as a startup:
1. SIMPLE STARTER
Simple, sophisticated graphics to kickoff your brand with a clean and professional look.
Includes:
Text-based logo (see examples below)
Simple Squarespace website with:
Basic SEO (Search Engine Optimization)
Copy writing guide to help you write your site copy
Up to 5 stock images
Gallery upload of up to 20 images
Recorded video tutorials for how to maintain and make changes to your site
Choice of digital OR print graphics package:
Digital: Social media cover image design, 5 square social media templates, and 5 vertical Instagram story/Pinterest templates
Print: Double-sided business card design, and flyer or postcard design
Investment**:
Logo only: $200
Website only: $500
Full package: $850
This is for you if…
You want to look professional so people will take you serious
You’re still learning who your top clients are and what their needs, desires and interests are
You expect your business to shift and change as you figure out what works best
You want a high-end look on a small budget
2. FIRM FOUNDATION
Strategic and personalized graphics to set up your business for long-term success.
Includes:
In-depth questionnaire and brand workbook
Market research for your brand & competition
Mood board to set the look & feel of the project
Fully-developed logo and alternative formats
Strategic Squarespace or Wordpress* website
Basic SEO (Search Engine Optimization)
Copy writing based on your provided information
Up to 5 stock images
Light photo editing on your provided images
Gallery upload of up to 50 images
Recorded video tutorials for how to maintain and make changes to your site
30-days of web support following your launch
Digital AND print graphics packages:
Digital: Social media cover image design, 5 square social media templates, and 5 vertical Instagram story/Pinterest templates
Print: Double-sided business card design, and flyer or postcard design
Graphic elements to be used across your brand to keep things cohesive and distinguished
Style guide with font pairings and color swatches
Investment**:
Logo only (no website, digital/print package, or graphic elements): $990
Logo and brand elements only (no website): $1900
Squarespace website only (no logo, digital/print package, or graphic elements): $2800
Full brand & website package: $4700
This is for you if…
You are confident in your business direction
You understand your customer needs, desires and interests
You want to establish a recognizable and memorable brand that will last for years to come
Not sure which package is right for you?
Check out the below case study with examples of starter vs an in-depth brand styling, or schedule a time to talk so we can discuss what’s best for your business.
Prefer the Firm Foundation package but aren’t confident in your business direction?
If you want a fully developed, long-term brand package, but aren’t sure of your business direction, I’d love to work with you to clarify your ideal clients, validate your product/service ideas, and solidify your business plan. My strategy program combines high-level workbooks and 1:1 calls to ensure you’re building the right products/services for the right audience.
*Wordpess websites are only offered as custom-built (not from a template). We can also design non-template options for Squarespace. Expect to add around $2500-$3500 for design & development of fully custom projects.
**Payment plans available.
"So crazy, I thought I knew exactly what I wanted and then after looking through the mood boards, I'm drawn to the one I least expected but realize it represents me the best. You're really great at what you do!"
– Christie, Story & Video Marketing Coach
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